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Shipping Beta Units

Mobile Beta Test Planning Tactics and Strategies

Test Planning

When a mobile app is sluggish, unresponsive, or difficult to use, one of two things is likely to happen. One, it gets buried on a screen full of other apps and forgotten about. Or two, long press and uninstall. If your company is like most organizations, there’s a team running a mobile beta test to […]

The Elements of Your Beta Package

Test Launch

There are many steps you can take to ensure your hardware test is successful and developing an efficient packaging procedure is a crucial one. There are tons of small decisions related to packaging your devices that can have a dramatic impact on your test. For example, not including the right cord could leave your testers […]

Download Our Brand New Beta Shipping Manual

Content Release

One of the most challenging aspects of conducting a hardware beta test is developing and executing an effective shipping strategy that can keep your test on track. Experienced beta managers will tell you that even small things like unorganized inventory or packaging mishaps can turn a fairly straightforward beta kickoff into a complete nightmare. Undelivered […]

Is Your Product a Good Incentive for Your Beta Test?

Test Closure

Picking the right incentive will make a big difference in the success of your beta test. In last week’s post, we discussed the factors to consider when selecting an incentive for your beta testers. This week we’re covering how to determine whether your product is the right incentive for your beta test. For many tests, […]

5 Tips for Closing Your Hardware Test

Test Closure

The closing phase of any beta test is an exciting time. You’ve done most of the heavy lifting, you can see the light at the end of the tunnel, now you just need to finish it all up. The main factor that makes hardware beta tests unique is the fact that you’re dealing with physical […]

The Ins and Outs of Shipping Beta Units Internationally

Test Management

This week a beta manager emailed us for advice on shipping hardware beta units internationally. As the head of Centercode’s Managed Betas Team, I’ve been shipping hardware beta units overseas for more than two decades and am very versed in the rules, processes and best practices for making this smooth and successful. Given the complexity […]

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