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Delta is the next generation of beta testing, leveraging Centercode technology to automate time consuming tasks while increasing user engagement and test results.
What is delta testing and how are tech leaders using it to deliver customer insights throughout agile development? This guide has all the answers.
Every successful beta test starts with a great plan. Our software and hardware beta test planning kits are designed for larger teams with dedicated resources to get their beta test off the ground. So we wanted to share the very basics of what needs to be in your beta test plan — designed for smaller […]
The Centercode team is headed to SXSW 2017! Held in Austin, Texas, SXSW brings together the interactive, film, and music industries for an educational and entertainment filled event. Centercode will be participating in the SXSW Interactive trade show from March 12-15. Trade show exhibitors will be showcasing innovative technologies from multiple segments of the tech […]
Testing your product before launch and collecting pre-release user feedback is a crucial part of the product development lifecycle. However, one question we’ve seen come up in the industry in recent years as automated testing becomes much more powerful is if human testers are needed for this type of testing anymore. If you’re trying to […]
A few months ago, we conducted a survey of professionals from over 260 companies to gain a better understanding of the customer validation industry. While all of the respondents played some role in their company’s beta program, 50% of them said they are directly involved with managing the actual testing. To get a better understanding […]
Consistent tester participation is one of the biggest challenges of beta testing. In speaking with various companies, we’ve found that the industry standard for beta test participation commonly sits around 30-40%. This means only a third of participants are contributing the bare minimum of what’s expected of them. While this participation statistic may be discouraging, […]
Did you miss this webinar? Not to worry — you can still download a recording of the webinar to watch later or share with your colleagues! B2B companies are under a huge amount of pressure to help their customers succeed in their own businesses. Word travels fast, and if your product doesn’t live up to […]
In our latest case study, we take a look at how the Centercode platform helped ultra-rugged smartphone manufacturer Sonim Technologies better support their developer community and connect with their customers. Sonim Technologies knew their developer community was key in ensuring their niche customers had the apps they required, but the methods they had been using […]
Note: This is the second part of our spotlight on the most recent episodes of HBO’s “Silicon Valley”. If you haven’t yet, read part one: HBO’s “Silicon Valley” Shows Us Exactly Why You Need to Run a Decent Beta. If you’re continuing on, spoiler alert! Sunday night’s episode of “Silicon Valley” had Richard ready to […]
If you’re building a product that makes an element of everyday life “smart”, you’re probably also helping to create a whole new market that has no set industry standards or expectations. What many people don’t realize is that this makes aligning customer expectations a major challenge since, in most instances, you’re working with customers that […]
Prioritizing the feedback you collect during beta testing is one of the most challenging and time-consuming tasks a beta manager faces. Our latest resource takes a deep dive into how Centercode’s Feedback Scoring features help your most impactful feedback rise to the top. A team of enthusiastic beta testers can generate a mountain of bug […]
Read the updated version of this post to find out what defines useful customer feedback throughout your entire Customer Validation process. One of the most important components of running a beta test is the feedback that you receive from your testers. Feedback refers to any information about the product experience collected from your beta testers […]
Directed feedback plays a crucial role in beta testing because it allows you to get specific data from your testers to meet your objectives. Rather than just hoping that information comes up as testers use your product, directed feedback allows you to assign certain activities that are designed to collect the exact kinds of feedback […]
One of the most effective ways to obtain feedback from beta testers is to ask them for it in the form of tasks. A task is a specific activity you can assign to your beta testers that they can perform and report back to you on. You can request testers do everything from installing the […]
Every experienced beta manager knows how useful a well-crafted survey can be to the success of a beta test. Where poorly-written surveys provide useless or misleading information and overly complex surveys burn out testers, well-written surveys can have the opposite effect — helping you collect the high-quality feedback you’re looking for. In an effort to […]
Surveys are probably the first thing people think of when they think of beta testing, and for good reason. They are one of the most commonly used forms of feedback in beta testing, and are used in just about every beta test because they’re a straightforward way to collect quantifiable data that can point to […]
