Introducing the Beta Test ROI Kit
Content Release
Today we’re excited to release a free kit that focuses on the ROI (return on investment) of beta testing. Despite being such an important topic in terms of proving value, determining budget, and justifying expenditures, beta test ROI has gotten a bad rap as a near-impossible calculation. It’s understandable, since the lack of tools or discussions on the subject left people to reinvent the wheel each time. However, those dark days are gone with the release of Centercode’s Beta ROI whitepaper, calculator, and video tour.