Product Development Blog Posts

Enhancing Quality Outcomes in Product Development with Customer Validation

As your organization and its competitors come out with new products left and right, your company relies heavily on your Quality team’s testing efforts to deliver thorough insights that can ensure its new products are built right and operate as expected. But while your QA team is full of experts and your tools are reliable, […]

3 Important Challenges Facing Today’s IoT Products

Product Development

IoT devices of all types – from smart speakers and smart locks to fitness wearables, thermostats, and home security systems – are becoming more and more prevalent in today’s market, but releasing products like these comes with a specific set of obstacles. In particular, it’s crucial to address three very important challenges that face IoT […]

The Five W's of Customer Validation Testing

Product Development

It’s easy to tell customers that a product will solve their problems. It’s much harder to deliver a product that follows through on your promise – and there are millions of unsuccessful products to prove it. With market competitiveness hinging on the delivery of more powerful and reliable solutions, companies rely on Customer Validation to […]

6 Reasons Companies Don’t Beta Test Their Products

Product Development

We talk with product development teams every day about beta testing. While most are on board with the necessity for beta testing, many companies have excuses ready for why they haven’t beta tested their products in the past. You’ve probably run into this reasoning in your career as well, and since one of our goals […]